GO-OUT

Our strategy with Go-Out focused on increasing awareness, building trust with health-conscious consumers, and driving traffic to product pages through social media and Pinterest marketing. We manage their Facebook, Instagram, and Pinterest accounts, curating content that blends educational messaging with supportive, lifestyle-oriented storytelling.

We crafted a voice that feels informed but never clinical, supportive, not salesy. Our content highlights the science behind ingredients, shares tips for natural gout management, and reminds customers that a more active, comfortable life is possible. Meta ad campaigns reinforced these goals by boosting reach and visibility across platforms.

Key Metrics & Impact (Q1 → Q2 2024):

• Impressions: 1,304 → 60,480 (+4,538%)

• Engagements: 30 → 967 (+1,074%)

Platform Strategy:
Facebook became the home for Go-Out’s educational, customer-focused content. We focused on relatable health content, ingredient spotlights, and customer stories that connected with individuals seeking relief from gout. Meta ads dramatically expanded visibility, bringing Go-Out’s message to a much wider audience and converting curiosity into clicks and engagement.

Key Metrics & Impact (Q1 → Q2 2024):

• Impressions: 5,227 → 13,279 (+154%)

Platform Strategy:
Instagram was used to create a more visual, empowering wellness narrative. We paired ingredient facts with lifestyle photography, educational carousels, and Reels that simplified gout-friendly living. The feed helped build a community of wellness-focused followers while establishing Go-Out as a trustworthy, informed guide in the natural health space.

Key Metrics & Impact (July → September 2024):

• Impressions: 4,220 → 11,030 (+161%)

• Total Audience: 2,560 → 4,890 (+91%)

• Engaged Audience: 139 → 356 (+156%)

• Monthly Views: 4,100 → 10,700 (+160%)

Platform Strategy:
Pinterest became an educational resource hub for gout management. We created pin graphics centered on lifestyle tips, diet-friendly recipes, ingredient benefits, and wellness affirmations. This platform helped us reach consumers actively searching for natural health solutions and created a sustainable stream of organic traffic through re-pins and saves.

Go-Out’s digital presence has grown into a thoughtful, wellness-centered ecosystem across Facebook, Instagram, and Pinterest. Through smart content strategies and performance-boosting Meta ads, the brand has increased awareness, built authority, and fostered trust among health-conscious consumers. Each platform plays a strategic role: Facebook educates, Instagram inspires, and Pinterest nurtures long-term discovery. Together, these efforts position Go-Out as a leader in the natural supplement space, one that doesn’t just sell a product, but supports a healthier, more comfortable life.